We simulate e-comm sites using AI-generated virtual shoppers.
Generative AI for E-Commerce
Model, simulate, analyze, and optimize your e-commerce site in just a few minutes using millions of AI-generated virtual shoppers.
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When comparing one site version against another, the better site was detected with 94% accuracy.
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For sites with a calibrated demographic model, average measurement accuracy is 88%.
PRE analyzes every detail of an e-commerce experience to find specific changes that can lead to the highest conversion rates and basket sizes. By understanding and modelling human behaviour, and utilizing state-of-the-art Generative AI, it finds optimal UI/UX/service solutions with unparalleled precision, speed, and efficiency.
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Comparative Analysis
Compare multiple versions of your e-commerce site, or compare against your competitors.
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Custom Demographic
You can adjust the specific AI-shopper demographic including the gender, age, and income levels of the virtual shoppers.
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Detailed User Flow
Track specific AI user behavior on your e-commerce site, including how virtual users flow through the site’s sections.
Pre-AB Testing
PRE enables you to test an infinite number of UI/UX scenarios prior to A/B testing. This way, you can narrow down to a few promising options which can then be A/B tested. Click here to see our demo.
Tech + Team
PRE was founded by Parham Aarabi, an AI professor at the University of Toronto and founding CEO of ModiFace (AI company acquired by L'Oreal) where he spent 15+ years optimizing e-comm experiences for Fortune 500 brands+retailers including Amazon, Walmart, and Sephora.
Contact Us
If you are interested in our products or want to learn more about our technology, feel free to reach out to us.